Trolli Sweetens Spring Break on the Weirdly Slothsome Tour


It doesn’t get much better than catching some rays on the beach, but “weirdly awesome” candy brand Trolli, from March 10-24, got spring breakers to swap sunbathing for sampling on its Weirdly Slothsome Slurpee Truck Tour. The multi-pronged activation strategy marked the launch of the brand’s Sour Brite Sloth gummies, along with the new Trolli-inspired pineapple lime Slurpee from 7-Eleven.. . . read more at Event Marketer

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Trolli Sweetens Spring Break on the Weirdly Slothsome Tour