Impact of COVID 19 on Brands and Business Ambika Sharma
COVID-19 is a black swan event, a human tragedy with a long-term economic damage. Everything that we knew about the world conducted business 60 days...
COVID-19 is a black swan event, a human tragedy with a long-term economic damage. Everything that we knew about the world conducted business 60 days...
Indian hotels and venues need to ‘up their game’ by welcoming business from wedding planners, writes Pramod Lunawat, Founder & CEO, Millennium Event and Marriageuna...
Government intervention will be critical to provide the necessary measures not just for now but also for the months to come to help the industry...
With the growing social distancing, audiences might change the way they consume films and move to OTT platforms for the time-being. But there are certain...
Experts believe that safety measures will become even more stringent post COVID-19 to ensure that events provide a seamless and protected experience.
I also think India-Asia-Africa will recover differently from the First World economies. It comes from being poor, being used to less and just being more...
Recently, EEMA had filed a petition appealing to the Government of India to intervene with measures to support the lives of the 60 million Indians...
Morris Garages India today named Udit Malhotra as head of marketing, India. For the past 10 months, Malhotra was acting head of marketing at MG....
Although brands are acknowledging the need for omnipresence in times of the COVID-19, most retailers believe that in-store experiences will continue to dominate post the...
Over the past few weeks, we have witnessed a spike in the number of webinars, online discussions and live chats to keep the industry active...
#TikTokLiveConcert hopes to bring a little slice of happiness to people by bringing some of your favourite artists right to your living room. As part of...
We are ascertaining various scenarios, and how we are going to emerge out of those. There is no doubt that once we survive this phase,...
With the COVID pandemic affecting the livelihood of many. A&M Studio conceptualized and launched its unique initiative of a 3 day digital concert from 13h...
The Advertising Agency business, like many other businesses have been seriously affected. The bulk of the agency’s costs are fixed in nature, be it Salaries,...
The Home Delivery menu has been meticulously designed to include the choicest delicacies from Roasted by Roseate like macaroons, sandwiches, burgers and more. The fine...
The impact of this lockdown on artists is huge, to the extent that several are considering moving away from music and searching for other ways...
The gig worker in this economy is worried and out of work. They are thinking: do I create, do I look for grants, do I...
In the wake of the current pandemic, the events and experiential industry is beset with challenging times. The ‘touch and feel factor’, which experiential evangelists...
Magic Moments Music Studio – from the house of Radico Khaitan – has partnered with one of the top music jockeys in the country DJ...
With major economic activities stagnating, the COVID-19 pandemic has had a devastating impact on the livelihoods and food security of millions of people across India....
The recently developing business sector of Gig Economy is one such staggering strategy that catches inside itself wonders writes Krina Gindra, Founder, Squadk.in.
Airbnb has also partnered with local organisations around the world to curate experiences for their communities to be able to learn a new skill while...
To cheer-up your mood and keep you engaged during this lockdown, country’s largest music label T-Series and one of the largest and most awarded private...
Percept Live, the creators of Sunburn, Asia’s biggest music festival, announced the premiere edition of the ‘Bollyboom @ Home Baisakhi Festival Celebrations 2020’. The 3...
From being stuck in front of the laptop to enjoying time with families, read how the event industry is dealing with the COVID-19 enforced home...