See How LG Used Appliances to Engage Final Four Fans


“How do I take a refrigerator, how do I take a washer and dryer and make them relevant to basketball fans and make them fun and engaging experiences? Those were the challenges we were tasked with,” said Chris Krupp, LG’s account manager at Advantage.. . . read more at BIZBASH

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See How LG Used Appliances to Engage Final Four Fans