Retailers must skip AR and embrace VR


With the launch of Facebook’s Oculus Go headset at the beginning of May virtual reality (VR) is finally ready to hit the mainstream. At a price point of £199, free from wires tethering the user to a computer or smartphone, offering access to increased content and providing a better experience than ever before, there is an expectation that VR will finally start to live up to the hype that has been generated around it over the last couple of years.…read more at The Drum

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