Macy’s Brings 4th of July Celebration to Life Across the United States with Virtual Reality


Known for its spectacular Fourth of July fireworks display in New York City since 1976, Macy’s brought more than just traditional fireworks to life this year. In partnership with VirtualRealityRental.co, Macy’s presented a virtual reality activation at four of its stores across the country, as well as a festival, as an early kickoff to the patriotic holiday celebration.…read more at Bizbash

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