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  • The Most Bendable Yogis Are a Mesmerizing Way to Sell This Wellness Tea

    Globally, tea consumption is on a steady rise, and one of the main drivers of its growth lies in millennial and Gen Z consumers. According...

    From Adweek   2 years ago
  • Nissan chairman arrested over financial violation

    Based on a whistleblower report, Nissan Motor conducted an internal investigation over the past several months regarding misconduct involving the company’s representative director and chairman...

    From Marketing Interactive   2 years ago
  • How to Maintain your Business Events’ Cash Flow

    As the coronavirus pandemic persists, many planners find themselves struggling as events are postponed into the fall. But they’re also rapidly adapting to the current...

    From EventMB   11 months ago
  • WPP’s Mark Read reluctantly bracing for layoffs and BBDO parts ways with Hahn and Rolfe 

    WPP CEO Mark Read is being pragmatic in his assessment of the effects of the coronavirus pandemic on his holding company and its employees. “Our...

    From AdAge   11 months ago
  • Facebook Reveals Several New Video-Related Features Across Its Family of Apps  

    Use of video technology to stay connected in the era of social distancing and, with that in mind, Facebook CEO Mark Zuckerberg introduced a host...

    From Adweek   10 months ago
  • Snapchat’s New Lens Reacts to the Sounds It Hears

    Snapchat’s New Lens Reacts to the Sounds It Hears

    From Adweek   3 years ago
  • Ford’s VR experience convinced 91% of drivers and cyclists to change their behaviour

    Ford, its WPP agency team, and Happy Finish have created a VR experience called “WheelSwap” in which motorists are transported to a cyclist’s point-of-view and...

    From Campaign UK   3 years ago
  • This Brewer Will Print World Cup Tweets Onto Beer Foam to Keep Fans Off Their Phones 

    The FIFA World Cup brings together soccer fans from around the world, most of whom gather around TV screens for a shared viewing experience. But...

    From Adweek   3 years ago
  • Greenscape makes insects tweet to raise awareness about the hazards of e-waste  

    Eco-management brand Greenscape is educating people about the hazards of e-waste via its #TinyBugsTweet campaign on Twitter.  

    From The Drum   3 years ago
  • Insider Tips: How to Organize Successful Q&A Sessions

    Without proper preparation, your Q&A session can fall flat and damage the attendee experience. But live Q&A tools can transform an ordinary session into the...

    From Eventbrite   3 years ago
  • House of Vans launches first UK festival experience at Bestival

    The London space based on sports brand Vans will showcase creativity at Bestival’s 15th anniversary at Lulworth Estate, Devon.

    From Campaign UK   3 years ago
  • 6 Must-Have Metrics For Your Event Management Dashboard

    Looking for a better way to keep tabs on your event in real-time? Here are the six key metrics your event management dashboard needs to...

    From Eventbrite   3 years ago
  • This Japanese Company Believes That Renting Space on Armpits Is the Next Great Ad Frontier

    Another sweltering subway commute. You don’t notice the people coming and going from your train, or the ads peppering the inside of the car. You’ve...

    From Adweek   3 years ago
  • From Caviar to Cadillacs: 10 Luxury Teambuilding Activities for Groups

    Looking for an extravagant experience at your next meeting, conference, or corporate retreat? Here’s what to book with a big budget. From a caviar tasting...

    From BizBash   3 years ago
  • 10 Best Ideas of the Week: LED Flowers, a Lavender Cocktail Garnish Wall, L.L. Bean’s Cycling Desks

    Here’s a look at 10 steal-worthy ideas we spotted this week. This week’s roundup includes LED “flowers” at St-Germain’s summer soiree in Los Angeles; a...

    From BizBash   3 years ago
  • Five Strategies for Elevating Events With Augmented Reality

    Consumers may still be holding artificial intelligence at arm’s length, but when it comes to augmented reality, they’re finally welcoming the technology with open arms....

    From Event Marketer   3 years ago
  • 13 Standout Examples of Topiary at Events

    From company logos to whimsical animals, here’s a look at clever ways event designers have used shaped shrubbery. Topiary has long been a favorite of...

    From BizBash   2 years ago
  • Creativity, tech and Instagrammable moments are trends among Campaign Event Awards shortlist

    Creativity, technology, multi-room experiences and Instagrammable moments are some of the trends that the Campaign Event Awards judges picked out from branded events this year

    From Campaign UK   2 years ago
  • Emmys 2018: 28 Splashy Decor Ideas From the Week’s Biggest Parties

    See how HBO, Fox, Hulu, the Television Academy, Netflix, and more celebrated the Primetime Emmy Awards’ 70th anniversary. The 70th annual Primetime Emmy Awards took...

    From BizBash   2 years ago
  • Spotify partners BBC Music event to offer live podcasts and masterclasses

    Spotify, the music-streaming service, is partnering BBC Music Introducing to host a series of live podcasts and masterclasses at the latter’s second annual live event. ...

    From Campaign UK   2 years ago
  • Awards: The Best Use of Design and Technology

    The editors of Event Marketer magazine present the Experience Design & Technology Awards, the world’s only marketing awards program recognizing the use of design and...

    From Event Marketer   2 years ago
  • I woke up like this: the future of Experiential Marketing is the sleepover

    You wake up, flawless Post up, flawless Ride round in it, flawless Flossin on that, flawless I woke up like this – Beyoncé: Flawless (2013)...

    From The Drum   2 years ago
  • This Week in Los Angeles: Whimsical Bubble Displays, Projection Mapping in Real Time, Previewing Politicon

    West Coast bureau chief Claire Hoffman recaps the week’s biggest event news. Welcome to BizBash’s new Los Angeles-based column, where West Coast bureau chief Claire...

    From BizBash   2 years ago
  • Booking Outside the Box: New, Unusual Live Music Trends

    Everyone involved in music booking knows it: fans are hungry for something new and different. Here’s a few unusual live music trends from across the...

    From Eventbrite   2 years ago
  • Why Lyft Brought a 30-Foot Ballerina to Downtown Las Vegas

    The three-month promotion, which incorporates pieces from Burning Man, is the latest example of the brand’s increased focus on art-related events and stunts. Rideshare company...

    From BizBash   2 years ago

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