Creating a unique platform that unites world-famous and upcoming DJs with fans, The Beat by ALDA and Talpa Radio 538 to stream from the 3rd of November.
To celebrate the festival season, Delhi's Select Citywalk shopping centre launched its CSR campaign ‘Khushiyon Ki Diwali’ conceptualized and executed by Choose Hope: Fulfilling Dreams, in collaboration with BitGiving, a crowdfunding platform. Through this initiative, the shopping centre connected with...
See how Mercedes-Benz Hong Kong and Uniplan turned an event around from a raw venue into the glowing branded space within 48 hours between two typhoons.
NeoRun will take place on October 27 in Abu Dhabi. Swyp looks to engage a younger audience base through activations during and leading up to the event.
Arjun Kapoor was the showstopper of the Shantanu & Nikhil fashionshow which was choreographed by Achla Sachdev. The event took place on Oct 5 at the Sofitel BKC, Mumbai.
The financial services company celebrated its new mobile payment feature with interactive, Instagram-worthy art installations. To celebrate the launch of its new payment feature Pay It Plan It, American Express recently hosted an Instagram-friendly event in New York inspired by...
Now that Game of Thrones is on hiatus for over a year, there may be no more hotly anticipated return of a show than the Netflix hit, Stranger Things. With season two streaming starting October 27, Netflix has come to...
Gulf Oil Lubricants India Ltd, part of the Hinduja Group, in collaboration with Manchester United, has unveiled a campaign – ‘Gulf Fan Academy’, with the aim to connect with Indian fans of the football club. The Gulf Fan Academy is...
Product launches in the trucking industry typically take place in a convention center or even at the factory. But for Mitsubishi Fuso, a division of Daimler and maker of the first mass-produced zero-emission truck, the eCanter, that just wasn’t going...
Prabhat Dairy is targeting Rs 2,000 crore revenue by the financial year 2019-20, by enhancing its consumer segment to 50 percent of the total business. The company has also launched a new corporate identity and a logo.
Akkado managed to turnaround the Laying of Foundation Stone ceremony within a time frame of just 3 days involving a varied logistics plan for the execution of the entire event.
Godiva creates sensory chocolate banquet. Godiva, the luxury chocolatier owned by Pladis, is holding sensory chocolate banquets to mark the launch of its masterpieces collection in Sainsbury's.
INCA recognises, supports and promotes bar and nightlife in India, making it an integral part of the evolving changes in society. India Nightlife Convention And Awards (INCA) that was incepted last year by Kickstart Entertainment and National Restaurant Association of India (NRAI),...
Built to accommodate 4000+ employees, the 10-storeyed Innovation Hub provides solutions at scale based on digital, cloud computing and security related technologies.
Here's a look at 10 steal-worthy ideas we spotted this week. This week's roundup includes a charitable wishing wall and a rainbow doughnut wall at film premiere after-parties at the Toronto International Film Festival, a Halo Top ice cream bar...
Toast Events gears up to launch Japanese footwear brand Onitsuka Tiger in Mumbai’s Palladium Mall today. This will be the flagship store of the brand following which it plans to open stores in multi cities across the country.
DBS is a leading financial services group in Asia, with over 280 branches across 18 markets. DBS is headquartered in Singapore, with a growing presence in Greater China, Southeast Asia and South Asia.
The luxury brand educated and entertained a glamorous crowd to celebrate its first new fragrance in 15 years. To celebrate the release of Tiffany & Co.’s first new fragrance in 15 years, the iconic jeweler enlisted musician Annie Clark, a.k.a.
Apple India last Saturday organised a national trade meet in New Delhi where country head Sanjay Kaul and senior officials shared these details with leading retail partners.
After the launch of the fashion studios in New York and London, Amazon unveiled their fashion imaging studio in India on the evening of September 13, 2017 in Gurgaon.
Amazon Prime Video introduced ‘Securi-TICK’ at the exclusive premiere of their show, organised at The View, Andheri in Mumbai and plans to roll it out across several theaters in Mumbai.
At the recently held 10th EEMA anniversary in New Delhi, there were deliberations by industry leaders about transforming business marketing to its next level. While there were presentations and panel discussions by media and events experts, the presentation by the...
The upcoming edition of Teamwork Arts’ Jazz India Circuit (JIC) is all about getting into the groove, the subtleties of rhythm, and the power of percussion with jazz drummers headlining a slew of concerts and festivals in the country. Jazz...
RichFeel, the pioneer of trichology in India providing expertise in hair and personal care has unveiled renowned Bollywood actress Malaika Arora as the face of the brand.
Dentsu Aegis Network, the media and advertising conglomerate that operates 25 businesses in India, has now expanded its footprint into celebrity endorsement and sports marketing with the launch of CLab.
The client brief given to Robust Events was to conduct a music launch event at the premises of a jail on Independence Day, with media and inmates present.
Yum China Holdings, the licensee of KFC parent Yum! Brands in mainland China, has launched a new restaurant concept, KPro by KFC, in Hangzhou, which is intended to appeal to urban professionals with a seasonal menu, ordering kiosks and a...
To mark 30 days to go for Fifa U-17 World Cup in India, Local Organising Committee (LOC) and Sony Pictures Networks India (SPN) have launched the official song titled 'Kar Ke Dikhla De Goal' [English translation: Show me how to...
Promohire enjoyed working with agency The Fitting Room (formerly known as PR & Everything Inbetween) on their latest campaign for Fuller’s Kitchen. The brand was celebrating National Ice Cream day, and launched a double-decker ice cream themed bus called The...
MRF Limited, an Indian Tyre manufacturing company released the Perfinza range of tyres at an event in Chennai, where the top management was present with their global brand ambassador, Mr. A B D Villiers.
It is reported that over 100 families participated in the rally with their swanky cars, dressed up in the most stylized & thematic designer clothes to match the theme of the rally, ‘Energy’.
Jurys Inn Liverpool is looking forward to welcoming new and existing corporate guests, following the transformation of its meeting and events spaces. As part of an extensive £2 million investment into the hotel, the 10 conference and meeting spaces have...
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