The soft-drink company used a 1990s theme to celebrate the short-lived clear cola. From fanny packs to Steve Madden sandals, the 1990s recently experienced a bit of comeback in fashion—and now the decade is popping up in the event industry....
Lenovo launched K8 Note in New Delhi at an event, which was attended by several print, social and digital media Influencers, tech bloggers and the management of Lenovo India.
Oh My Game has recently inaugurated its second outlet of Laser Tag Gaming Centre at J10/24A DLF Phase 2, Gurgaon to welcome all the action-wizards from around the city. The gaming centre boasts of some real state-of-the-art technology and a...
FCA India launched its much-awaited Jeep Compass premium Sports Utility Vehicle at an aggressive price range of INR 14.95 lakh to INR 20.54 lakh ex-showroom in New Delhi.
Did your copy of the TODAY newspaper smell like coffee? Well if it did, it is probably because of WONDA coffee. The brand took up four pages in local newspaper TODAY to create a special treat with the nation’s first ever coffee-scented advertisement.
TM Talent Management announced the launch of India’s exclusive annual music convention titled ‘All About Music’ at the WOW Awards and Convention Asia 2017.
Nestlé Waters’ Adaora Ugokwe, who handles activations for Perrier and S.Pellegrino, has some advice for event marketers looking to pull off a successful launch event. And she should know. The Perrier Flavor Studio, a pop-up event held in New York...
LG Electronics has teamed up with Citi Summer Streets festival to unveil Manhattan's first ever water park, celebrating the launch of the brand's latest dishwasher.
The campaign features a series of artworks, known as Masterpiece of Intelligence, which were created through the use of long-light exposure techniques.
Dell EMC recently unveiled the 14th Generation of the Power Edge Server series for their end customers in Mumbai, Delhi and Bengaluru. The launch happened through an experiential and engaging event that was conceptualized and managed by Kestone Integrated Marketing...
Best Launch Event for Sony Mobile 2016 Best Live Event for Riverfest Limerick 2016 Best Event for Riverfest Limerick 2016 Grooveyard took home three awards including the top gong for Best Event at the prestigious Event Industry Awards– www.eia.ie – on Friday the 14th July, staving off strong competition...
Eventerprise, today launches EventerQuote/RFP, an automated quote and proposal system for events. EventerQuote/RFP makes the procurement of event services, products or venues quicker and easier for anyone wishing to plan an event whether it is a wedding, a corporate conference,...
The new Vodafone Global Design Store retail concept is designed and equipped to be warm and customer friendly, to meet the evolving needs and expectations of the customers.
With a view to tap the e-commerce market, leading chocolate and confectionery maker Mondelez India today said it has tied-up with Amazon India to launch a virtual 'Chocolate and Sweet Store'.
Airbnb has teamed up with live music hire company Little Concert to launch a new experience offering which will be exclusively available via the Airbnb website.
Vodafone India launched Gurugram’s first Wi-Fi enabled bus shelter at the HUDA City Centre on July 18. The Wi-Fi bus shelter allows customers to enjoy complimentary Wi-Fi for up-to 20 minutes per day.
As part of its expansion plans, the company is looking to focus on the tier II and III cities besides its existing metro markets and tap online segment by adopting omni channel approach.
The BBC has announced the launch of its latest music festival, The Biggest Weekend, which will take place across four sites in the UK across four days.
The event managed by ITW Playworx at the JW Marriott, Kolkata, featured performances by Challengers Dance Group, sand artist Sarvam Patel, and a performance of the TVC song by Anupam Roy.
Watermark Event Solutions was awarded the project on June 10, with just 7 days to go for the final event with many other promotional events in between.
Marriott International presented their collaboration with India’s leading designer duo- Abu Jani & Sandeep Khosla for their brand “Shaadi by Marriott”. The stalwarts came together to curate an extraordinary wedding experience with the stunning Sonam Kapoor as showstopper adding to...
Princess Cruises and the Discovery Channel introduced a new program for children by replacing scissors with liquid nitrogen. It’s not easy to capture the attention of children, but Princess Cruises and Discovery Channel found a way at a July 17...
French luxury house Longchamp opened its boutique in Mumbai’s Palladium Mall; this being its second boutique in India after inaugurating its flagship store in July last year at DLF Emporio, Delhi. The Artistic Director of Longchamp, Sophie Delafontaine and Radha...
The Q Experiences, an Indian luxury travel company, has announced an exclusive for 200 people only, 11-day trip to the exotic, unique and ice crowned continent- Antarctica, also rightly known as The White Continent. Starting off from Ushuaia, the capital...
To make the launch a remarkable one for the club and invitees, Save The Date came up with a premium guest invite box that had a gold electroplated logo of the club.
Peppermint Events and Entertainment was responsible for launching the new ‘Neostar’ series of tractors for farmers, dealers and customers for Kubota on July 14 at The Taj Gateway Hotel Ambad, Nashik.
The limited edition of the world – Simon Carter, London, stepped in India with its repertoire that redefines quirk. This designer brand was brought to India by Aditya Birla Fashion and Retail Ltd and launched at an event executed by...
Alibaba unveils staff-less Tao Cafe and smart speaker to revolutionise offline retail at its second annual Taobao Maker Festival from 8-12 July. Alibaba has launched an experimental cashier-less store called “Tao Cafe” (淘咖啡) and smart speaker “Tmall Genie”....
Vibgyor Brand Services recently organized the exceptional media launch of Honor 8 Pro India on 6th July 2017 at Hotel Taj Palace in New Delhi. The event saw celebrities including Rajiv Makhni, also referred to as tech guru and Radio...
To mark the launch of her new line at Michaels, Martha Stewart hosted a colorful, interactive paint party in New York. To celebrate the launch of her new paint line, which became available in Michaels stores in June, Martha Stewart...
Videocon Telecom announces its entry into fast growing Rs.6600 Cr Security and Surveillance market with its new brand of ‘Videocon WallCam’. The brand will bring in wide range of security and surveillance products with its prime focus on Video Surveillance...
On June 14, two of the most anticipated Ducatis in the world, the Monster 797 and the Multistrada 950 were launched at Qla, New Delhi. More than 100 media persons and bloggers were present to witness the unveiling of Ducati’s...
Media conglomerate BT is celebrating the UK debut of TV programme Better Call Saul by creating an office for the show's main character in Saul, Gloucestershire.
Encompass was responsible for managing the launch of the BMW 5 Series, which took place on June 29 at NSCI Sports Club of India, with Sachin Tendulkar as brand ambassador.
PUMA on May 4 introduced its NETFIT lacing technology and from the reveal of the new tech by the world’s fastest man, Usain Bolt, to an on-site Lacing Lab, the event’s array of engagements offered attendees a glimpse...
Samsung targets Millennials with Four Unique Experience Zones, "#throwback360", "VRcade", "DeXspace" and "Samsung Pay" across 11 partner retail locations in Singapore as Part of Its Galaxy S8 Nationwide Launch. The “Galaxy Plus” campaign was conceptualized and produced by...
Honda Motorcycle and Scooter India launched its extraordinary scooter product - “CLIQ" - on June 20 at Chokhi Dhani, Jaipur. The launch of the scooter in Jaipur was a strategic move on part of the brand since Rajasthan is the...
Malaysia-based Korean concept retail store Kioda is set to open 300 stores in India by 2021 and has partnered with Franchise India, in a bid to compete with brands like Muji and Wacoal.
Apollo tyres launch #EarnTheJersey – an augmented reality app, which makes engagement with ardent football fans possible, on the simple premise of a football game for Manchester United FC. The AR mobile-based app, allows a player to scan...
BBDO Hong Kong has helped Vitasoy International Holdings Limited launch a brand campaign for its Vita Lemon Tea (VLT). BBDO Hong Kong created a highly engaging TV spot, created by different people using VLT ingredients as a component...
Set to launch on July 10, Inside Edge is the first ever series from India that will be launched worldwide across 200+ countries and territories. Created by Karan Anshuman, Inside Edge, is a 10-episode series that combines the worlds of...
The Drum touched down with the Drone Racing League in London to investigate the launch of the Allianz World Championship 2017. The modern sport embracing cutting edge drone tech, which is attracting sponsors and broadcasters at pace, launched...
Allowing his actions to speak louder than words, the star demonstrated the prowess of the motor and pedal assist on the Being Human E-Cycle for everyone to see for themselves.
From 
From Everything Experiential
From 
From 
From 
From 
From 
From 
From 
From 
Connect with us