Volvo Car Thailand and GREYnJ United call upon Thor, to put on an electrifying spectacle of #PurePower

A brand new initiative from Volvo, who have partnered up with GREYnJ United in Thailand to harness the raw power of Thor – the God of Thunder. Experience the Pure Power of New Volvo S90 T8 Plug-in Hybrid, a luxury...

A brand new initiative from Volvo, who have partnered up with GREYnJ United in Thailand to harness the raw power of Thor – the God...

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Shailendra Singh Appoints 3rd Rock Entertainment to Manage Marketing for ‘World’s Biggest Guestlist’

3rd Rock Entertainment will be responsible for marketing and media alliances, activations both online and offline to promote the event, bringing brands on board as sponsors, and overall marketing.

3rd Rock Entertainment will be responsible for marketing and media alliances, activations both online and offline to promote the event, bringing brands on board as...

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India’s First ‘Swachh Haath Mela’ Executed by Fountainhead MKTG

The entire event venue was decorated with colorful buntings, installations, germ and soap hangings, and cutouts. Information panels too were setup to educate children about the festival.

The entire event venue was decorated with colorful buntings, installations, germ and soap hangings, and cutouts. Information panels too were setup to educate children about...

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Tata Steel kicks off 4th edition of tribal conclave ‘Samvaad’ at Jamshedpur

Tata Steel inaugurated the fourth edition of its Tribal Conclave ‘Samvaad’ 2017. The event was unfolded traditionally to the beat of 111 Nagadas (kettle drums) at Gopal Maidan, Bistupur. The theme for Samvaad 2017 is 'Aspiration of Tribal Youth &...

Tata Steel inaugurated the fourth edition of its Tribal Conclave ‘Samvaad’ 2017. The event was unfolded traditionally to the beat of 111 Nagadas (kettle drums)...

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Marie Curie to set up Christmas tree powered by memories

The fairy lights on the tree will be powered by people sharing their memories on Twitter and Instagram using the hashtag #LightUpXmas. The lights will shine brighter as the number of posts grow.

The fairy lights on the tree will be powered by people sharing their memories on Twitter and Instagram using the hashtag #LightUpXmas. The lights will...

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Brand Street India Wins On-Ground activation mandate for Gulf Engine Oil 

Brand Street India, a leading integrated marketing agency recently won the mandate to handle on-ground activities for Gulf Engine Oil, a Hinduja Group Indian Company and an established player in the Indian lubricants Industry. Brand Street India is executing activities...

Brand Street India, a leading integrated marketing agency recently won the mandate to handle on-ground activities for Gulf Engine Oil, a Hinduja Group Indian Company...

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10 Best Ideas of the Week: a ‘Super Mario’ Flash Mob, a Rainbow Smirnoff Vodka Ice Bar

This week's roundup includes a flash mob during the Super Mario Odysseylaunch event in New York, Bumble's branded networking lounge at the Fast Company Innovation Festival in New York, a rainbow Smirnoff ice bar at the Human Rights Campaign National Dinner...

This week’s roundup includes a flash mob during the Super Mario Odysseylaunch event in New York, Bumble’s branded networking lounge at the Fast Company Innovation Festival...

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Youtube Space launches global campaign #FindYourFunny to support women in comedy 

Whether a girl wants to be YouTube viral video funny, standup funny, improve funny or disarm-a-bully funny -- comedy is power. That’s why YouTube Space has partnered with WhoHaHa and Elizabeth Banks to empower women around the world through comedy.

Whether a girl wants to be YouTube viral video funny, standup funny, improve funny or disarm-a-bully funny — comedy is power. That’s why YouTube Space...

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ESPN Builds a Multi-facility Arena in Bangalore 

Community leaders, local residents, and youth gathered in Bandepalya, Bangalore, recently to participate in the opening of a new multifunctional sports court dedicated to the local community and its residents.

Community leaders, local residents, and youth gathered in Bandepalya, Bangalore, recently to participate in the opening of a new multifunctional sports court dedicated to the...

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Johnnie Walker to create intimate fan experience with Mika Hakkinen to discourage drunk driving 

Johnnie Walker is encouraging people in India to #JOINTHEPACT with Mika Häkkinen, the global responsible drinking ambassador and two-time Formula One World Drivers’ Champion. Mika Häkkinen will drive with contest winners in Mumbai and drive around selected guests in Gurugram...

Johnnie Walker is encouraging people in India to #JOINTHEPACT with Mika Häkkinen, the global responsible drinking ambassador and two-time Formula One World Drivers’ Champion. Mika...

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Tata Salt and Madison Turnt harness sun’s energy for unique activation at Chhath Puja 

Madison Turnt, the experiential marketing specialist unit of Madison World, has just completed ‘Har Pal Ujjawal’ campaign in Deo, Bihar, to celebrate Chhath Puja with the devotees, for its client Tata Salt.

Madison Turnt, the experiential marketing specialist unit of Madison World, has just completed ‘Har Pal Ujjawal’ campaign in Deo, Bihar, to celebrate Chhath Puja with...

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How SPAD revamped the Klang Valley bus network 

According to Parisign Media , due to a lack of awareness among the general public in Malaysia on the level of connectivity and transportation provided by the transit networks, many do not consider public transportation, including bus transit networks as a...

According to Parisign Media , due to a lack of awareness among the general public in Malaysia on the level of connectivity and transportation provided by...

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Bajaj Almond Hair Oil Enters Guinness Record for World’s Longest Head Massage Chain

One of India’s leading hair oil brand, Bajaj Almond Drops Hair Oil has entered the Guinness World Record by creating the record for the “World’s Longest Head Massage Chain.” Bajaj Almond drops undertook this initiative to promote the importance of...

One of India’s leading hair oil brand, Bajaj Almond Drops Hair Oil has entered the Guinness World Record by creating the record for the “World’s...

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EG! Curates Delightful Diwali Celebrations for 6 Malls Across the Country 

EG!, an experiential and marketing communications agency headquartered in Mumbai was roped in to execute delightful Diwali celebrations for its customers by Mall of Amritsar; Inorbit Mall, Vashi; Growel’s 101 Mall, Kandivali;  Forum Sujana Mall, Hyderabad; Forum Fiza Mall, Mangalore;...

EG!, an experiential and marketing communications agency headquartered in Mumbai was roped in to execute delightful Diwali celebrations for its customers by Mall of Amritsar;...

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OCBC gets tennis fans screaming with OOH activation 

OCBC Bank and GOVT Singapore have launched an interactive tennis experience driven by voice recognition technology called “Passion Amplified”, as part of the 2017 BNP Paribas WTA Finals Singapore Fan Village Experience.

OCBC Bank and GOVT Singapore have launched an interactive tennis experience driven by voice recognition technology called “Passion Amplified”, as part of the 2017 BNP...

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Pentagon Events & Activations Designs and Executes The MAMI Movie Mela 2017 

The MAMI Movie Mela is a celebration of popular Hindi cinema for those who are Bollywood buffs. It is a place for fans to catch their favorite filmmakers and actors in candid conversations, hang out, grab a bite and soak...

The MAMI Movie Mela is a celebration of popular Hindi cinema for those who are Bollywood buffs. It is a place for fans to catch...

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See Edgy Activations and Stage Design From This Miami Festival

Following a tough edition in 2016 in the wake of Hurricane Matthew, organizers of the III Points Festival treated this year as a blank slate. Celebrating its fifth anniversary, the III Points Music, Art & Technology Festival boasted an even...

Following a tough edition in 2016 in the wake of Hurricane Matthew, organizers of the III Points Festival treated this year as a blank slate....

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10 Best Ideas of the Week: Campbell Soup Company’s ‘Star Wars’ Activation, Coca-Cola’s Instagram Mosaic

Here's a look at 10 steal-worthy ideas we spotted this week. This week's roundup includes Campbell Soup Company's Star Wars activation for New York Comic Con, a wall of living green numbers at a New York dinner celebrating FEED's 100,000,000 meals served...

Here’s a look at 10 steal-worthy ideas we spotted this week. This week’s roundup includes Campbell Soup Company’s Star Wars activation for New York Comic...

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Le Méridien Marks International Coffee Day With Pop-up Cafe

If there’s one thing the world can agree on, it’s that coffee is worth celebrating. And for luxury hotel brand Le Méridien Hotels & Resorts, whose 100-plus properties each boast a coffee “Hub,” that’s an understatement.

If there’s one thing the world can agree on, it’s that coffee is worth celebrating. And for luxury hotel brand Le Méridien Hotels & Resorts,...

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New York Comic Con 2017: See Interactive Activations From HBO, Amazon, and More

The annual bonanza of entertainment for fans of sci-fi, superhero, and fantasy genres was filled with creative activations and included new venues. Already a behemoth event, New York Comic Con grew to even greater proportions this year, gaining 20,000 visitors...

The annual bonanza of entertainment for fans of sci-fi, superhero, and fantasy genres was filled with creative activations and included new venues. Already a behemoth...

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Vivo Pro Kabaddi League s consumer activations keep enthusiasts hooked

While the action on the mat aimed to grip the entire nation, Vivo Pro Kabaddi Season 5 also engaged with its fan, off the mat. In line with the vision of making Kabaddi an accessible and engaging sport for everyone,...

While the action on the mat aimed to grip the entire nation, Vivo Pro Kabaddi Season 5 also engaged with its fan, off the mat....

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