BBDO Hong Kong & Vita Lemon Tea Launched AR Music Jam


lemon-tea

 

BBDO Hong Kong has helped Vitasoy International Holdings Limited launch a brand campaign for its Vita Lemon Tea (VLT). BBDO Hong Kong created a highly engaging TV spot, created by different people using VLT ingredients as a component to the music. The key elements of this brand campaign is a VLT app that allows consumers to fully appreciate the complex layers of VLT’s taste, through the Hong Kong’s first AR music jam.…read more at Marketing Interactive

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