Impact of COVID 19 on Brands and Business Ambika Sharma
COVID-19 is a black swan event, a human tragedy with a long-term economic damage. Everything that we knew about the world conducted business 60 days...
EVENT NEWZ - Experiential Marketing News - Latest Events & Trends
-
-
How experiential marketing can adapt
The impact on experiential marketing. Led by Creativity Editor Ann-Christine Diaz, a panel of agency leaders discuss how COVID-19 has disrupted the experiential business while...
-
COVID-19 AERIAL DISINFECTION SPRAY USING HYBRID DRONES IN CHENNAI
Anna University deployed its fleet of 4 nos of spraying drones in highly crowded/inaccessible areas, Hot Spot Regions of Chennai for about 15 days and...
-
Facebook Reveals Several New Video-Related Features Across Its Family of Apps
Use of video technology to stay connected in the era of social distancing and, with that in mind, Facebook CEO Mark Zuckerberg introduced a host...
-
Will home ground become the new playground for luxury destination weddings post COVID 19 Pramod Lunawat
Indian hotels and venues need to ‘up their game’ by welcoming business from wedding planners, writes Pramod Lunawat, Founder & CEO, Millennium Event and Marriageuna...
-
Taking “Shop Local” Global: Renegade Craft’s First Fully-Virtual Event
“It’s like a choose-your-own-adventure experience with everyone going live at the same time,” Daly says. “You can watch someone throw a pot, take a studio...
-
Faye Dsouza Shares an Exhilarating Story of Chasing Dreams & Making a Difference on TellisLikeItIs!
An exhilarating life story of chasing dreams and making a difference, this episode witnessed Faye talking to Brian Tellis about her journey so far, humble...
-
Event organisers and venues should join hands in this unprecedented moment Mazhar Nadiadwala
Government intervention will be critical to provide the necessary measures not just for now but also for the months to come to help the industry...
-
World Travel & Tourism Council Launches #TogetherInTravel Campaign to Promote Global Tourism
The marketing campaign comprises three key elements; a highly visual and emotive video; a hashtag, #TogetherInTravel, to stimulate the conversation across social platforms and a...
-
KFC stages live culinary battles to help Comic Relief
Celebrities will go head to head to become ultimate chicken champions.
-
In Need of Creative Outlets? Check Out WedEd’s Ep.8 on Creativity!
WedEd is an initiative that offers young minds insights about weddings as a career and various other opportunities within the wedding industry. Started by founders...
-
The Virtual NFL Draft Is Getting Brands Back in the Game
Since March, sports (outside of baseball in Taiwan) have been canceled. The Covid-19 crisis has put nearly the entire global sports industry on hold, pulling...
-
With leisure spends taking a backseat exhibitors struggle to sail through the COVID 19 crisis
With the growing social distancing, audiences might change the way they consume films and move to OTT platforms for the time-being. But there are certain...
-
When all your audience is on social media, don’t stop your marketing budget
While competitors reduce their marketing spend and focus on short-term product sales, investing in marketing can be used to soften losses during this time, reduce...
-
Geometry Encompass along with Kommune & Prodigi Creates First Ever Virtual LIVE Play – Lockdown Love
The outbreak of the Coronavirus has impacted the world of live events and experiential marketing resulting in the cancellation of multiple global events. During this...
-
The Brands and Organizations Named Winners of the 12th Annual Shorty Awards
The brands and organizations winners for the 12th Annual Shorty Awards were revealed Thursday morning. The Shorty Awards teamed up with creative agency We Are...
-
Sorrell on Facebook’s Jio deal: ‘Whilst everyone else is looking at their boots, they are looking at the sky’
The mammoth $5.7 billion investment at a time when most companies are cutting costs points to the flexibility of the tech sector
-
How Venues Are Preparing With Social Distancing Measures
If successful, this event could lead to others. However, social distancing will force the Postillion to operate at an estimated 20-40% capacity, and the cost...
-
From CCTV surveillance to thermal checks here’s how event safety will shape up post COVID 19
Experts believe that safety measures will become even more stringent post COVID-19 to ensure that events provide a seamless and protected experience.
-
Let’s Folk Together! An initiative in support of Folk Music and its Artists.
A digital concert series by Believe Entertainment in association with Anahad Foundation featuring renowned music stars performing special concerts from their homes will raise funds...
-
10 Standout Virtual Event Ideas From Around the Industry
While some planners are scrambling to figure out the saving grace that is virtual events, others are leading the way with novel virtual event experiences....
-
After the Virus Sameer Nair CEO Applause Entertainment
I also think India-Asia-Africa will recover differently from the First World economies. It comes from being poor, being used to less and just being more...
-
10 Steps to Smoothly Win a Virtual Pitch
Whether it’s Zoom, Google Hangouts, Microsoft Teams or a different platform, all agencies have been forced to drastically change the manner in which we pitch...
-
Wedding Umbrella Beautifully Executes a Japanese Theme for Mehendi Event
The venue was the client’s residence which had a sprawling lawn and a beautiful orchard in it. After executing two weddings for the family at...
-
New Survey by EEMA examines the impact of COVID 19 on Event and Entertainment Industry
Recently, EEMA had filed a petition appealing to the Government of India to intervene with measures to support the lives of the 60 million Indians...